Search Engine Optimization

Our Search Engine Optimization services are designed to position law firm and lawyer Web sites at the top of the search results pages so users searching on relevant keywords can find them.

Guaranteed Top 3 Ranking
With our paid placement program, we can guarantee a top 3 position on the 1st page of any major search engine including YAHOO, GOOGLE, AOL, MSN Live, ALTAVISTA, LYCOS, NETSCAPE and HOTBOT. These search engines cover more than 90% of all searches done on the Web. See our paid search engine marketing program.
Contact Us to find out more.

Client:
"To begin with, before WPG wrote any code for my new web site they asked me detailed questions to get an accurate idea of the direction of my private practice and my outcome expectations. The result looked better than I had envisioned, but also contained all of the invisible optimization code and details so important for position in the search engines. My traffic has tripled in the past 6 months and continues to grow."

Mark Power, M.A. CCC
Power Stuttering Center

Search engine optimization for Orange County and Los Angeles is an ongoing process that, over time, results in high search engine ranking on the search results page of search engines and directories. Any search engine optimization program must also address the ever-evolving search engine relationships, business models and the way web sites interact with the top search engines and directories.

If you use the Internet to run or promote a business either in Southern California or across the country, nothing is more important to your success than being listed with the search engines. They are your customer's tool of choice for locating web sites - outranking banner advertising and all other forms of media. The people visiting your web site because of a search engine query are specifically interested in the product or service you provide.

During the month of October 2002, Microsoft, AOL Time Warner and Yahoo! had over 192 million unique visitors using their search engines. Statistics from Nielsen Netratings show that during October 2002 searchers would have spent over 204 million minutes using the top three search engines alone! Orange County search engine optimization and Los Angeles search engine optimization now available!

When you consider that this represents only three of the major search engines, you start to get some insight into the strength and popularity of search engines in today's industry - and hence the importance of an effective search engine marketing campaign.

With hundreds of millions of potential customers searching for Southern California businesses every day, how can you afford not to be a part of this massive market?

Unfortunately, simply being listed with the search engines is not enough to guarantee success. If people have not found what they want on the first or second page of a search result query, they will simply type in a new search phrase. As you may imagine, competition for positions near the top of the search results is fierce.

So how do you get your web site noticed above all others?

The answer is to have your Orange County site optimized for the search engines so that when potential customers come looking - it is you that they find!

The Web Pros Group performs search engine optimization services including content-rich web page for your Orange County web site. We feel will achieving high rankings in the "editorial style" listings of the search engines are due to proper optimization and web page design.

• Search Optimization
• Optimized Pages
• Link Popularity
• Key Phrases
• Search Engine Features & Statistics
• Doorway Pages & Spam
• Top Search Engines & Directories

Search Engine Optimization

• Determine primary keyword phrases
• Research keywords and description for your site based on your targeted customer base and industry trends
• Report on the current standing of your web site's search engine and directory positioning
• Review and select web pages to be included in the initial optimization effort
• Restructure web site content for "theme-based" indexing
• Identify any page conditions that may cause spiders to remove the site for unintentional spamming
• Re-code Web site to make it "Search Engine Indexing Friendly"
• Write keyword optimized Directory Submissions for major directories & submit
• Implement a link popularity strategy and implementation plan
• Report of content, design & layout
• Site architecture, navigation and mapping
• Traffic planning & building
• Analyze theme, focus and image
• Site and page structure report

Optimized Pages

• Search engine optimization of promotion and existing pages
• Search engine site maps
• Submission of optimized pages submitted by hand to specific Search Engines and Directories,  Manual URL submissions to all the major search engines
• Submit website to paid inclusion search engines

Link Popularity

• Run link popularity projects on competitor's web sites to find link opportunities
• Reporting the total number of pages in each search engines index that contains a link to your site, including your own website
• Dedicated link exchange page
• Promotion, planning & proposals
• Link referral pages submitted

Keyword Phrases

• Create relevant search engine keyword phrases
• Traffic reporting of Web sites
• Keyword phrases of current Internet environment and competitors
• Web site promotion, marketing and management of keywords
• Ranking of keyword phrases used by competitors
• Primary & Sub keyword phrase linking
• Generate Web site titles, descriptions and keywords
• Submission and placement to Search engines by hand
• Submission of the web site and doorway pages to the most popular major Search Engines and Directories
  
  

Doorway Pages & Spam

Since most search engines consider doorway pages to be spam, we do not create or suggest using them. We deliver great content, design and search optimized pages to your visitors. These features place sites in high-ranking search results and promote return visitors.

Sites with 'Poor' content and amateur design are never an option.

Return to Top